DC Comics has announced a new line of digital comics sold as non-fungible tokens (NFTs), and the publisher is receiving mixed reactions on social media.
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DC Collectible Comics (DC3) will launch on Friday with Superman #1, limited to 3,000 minted editions, to be sold on the blockchain. A new title will be released each week from either the “Legacy” or “Modern” category, with the former including issues of classic comics that might be out of print and the latter including more recent titles. The issues “will feature rare variant covers and gradations that physical comics collectors have enjoyed over the years.”
At the time of purchase, each DC3 will be randomly assigned one of five rarity levels: “Common”, “Uncommon”, “Rare”, “Epic” or “Legendary”. This will affect the appearance of “Legacy” titles, with “Common” graded prints looking more faded and aged and “Legendary” prints looking more pristine. “Modern” DC3s will feature variants for each rarity level.
“We want to take the physical, real-world experience of collecting comics that so many of our readers have loved over the years and expand it into a new digital community,” says DC Senior Vice President and General Manager Anne DePies. “We want to build that community aspect that everyone has been so proud to be a part of, into our digital ecosystem to make the comic book collection more available and accessible than ever.”
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DC3 expands on DC’s existing line of NFTs, which included Free NFTs given out to fans ahead of DC Fandome 2021 (opens in a new tab). Most recently, the publisher released the Bat Cowl NFT on April 26, giving buyers the chance to shape the Batman: The Legacy Cowl #1 digital comic through a series of votes. That issue launched today, exclusively for Bat Cowl NFT holders.
For its NFT launches, DC partners with PalmNFT, which claims that its proprietary NFTs built on Ethereum are better for the environment than conventional NFTs, which use huge amounts of electricity and resources. According to CNBC (opens in a new tab)in September, Ethereum “migrated to a system known as proof-of-stake, which exchanges miners for validators. Instead of running large banks of computers, validators leverage their existing cache of ether as a means of verifying transactions and minting new tokens. This It requires much less energy than mining and experts say it will make the protocol safer and more sustainable.”
Following the announcement of the DC3s on Tuesday morning, DC received mixed feedback on social media that seems to depend on the audience viewing the tweets. The company created a DC NFT account in May 2022, which at the time of writing has 1,610 followers. There, the dc3 announcement (opens in a new tab) it has received hundreds of likes and retweets, most of them positive.
reactions to the post from the DC Comics Twitter account (opens in a new tab) – which has 5.2 million followers – are very different, however. The responses include several tweets that simply say “no,” while others tell DC that it “should be ashamed of itself.” Others point to the availability of digital comics through platforms like comiXology, which does not rely on blockchain technology.
According to DC, titles including Priest’s Black Adam #1 and Rafa Sandoval are among DC3’s upcoming releases. Prices, quantity, and rarity for each weekly release may vary, but collectors can peruse purchased DC3s at nft.dcuniverse.com (opens in a new tab).
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