Since becoming a free-to-play game, PUBG: Battlegrounds, the official name of the game some of us used to know as PlayerUnknown’s Battlegrounds, has amassed over 80,000 new daily players.
PUBG Battlegrounds developer Krafton confirmed the news in his latest financial report (opens in a new tab)stating that PUBG IP, which includes its mobile iteration, New State Mobile, which “continued to evolve” and also increased total play time and frequency of play, “helped drive Krafton’s global growth as it looks towards launch of the Callisto Protocol and the new IP of Unknown Worlds later in 2022”.
Krafton believes it will switch to the free-to-play model in January, which has helped the battle royale shooter gain more players, as well as “stricter anti-cheating programs” that aim to “ensure a playing field fairer game for all”. .
“PUBG: Battleground, which is available on PC and consoles, recently celebrated its fifth anniversary,” Krafton said in a press release. “The game, which transitioned to a free-to-play business model in January 2022, has seen a steady stream of over 80,000 new users per day.
“Consequently, the average revenue per user (ARPU) across all platforms increased by more than 20 percent [quarter on quarter]. International markets (outside of South Korea) generated 94 percent of gaming revenue during Q2 2022.”
Krafton recently revealed that it will be partnering with Ubisoft for a new Assassin’s Creed-themed crossover coming to PUBG Battlegrounds later this month (opens in a new tab).
Did you know that The Callisto Protocol (opens in a new tab) was ultimately separated from the PUBG universe because the developer team Striking Distance felt the connection had become “false” (opens in a new tab)? Speaking to GamesRadar+, Glen Schofield discussed the game’s surprising relationship with PUBG during a recent interview, which explored how The Callisto Protocol evolved when it looked “too much like Dead Space” (opens in a new tab)“.
Krafton also recently announced that it has “begun active development” on a new project based on the Korean Fantasy Novel, The Bird That Drinks Tears (opens in a new tab).
“This ambitious project aims to bring to life the original fantasy universe of The Bird That Drinks Tears through its unique and refreshing fantasy races, beautiful and haunting landscapes, and gripping, immersive, and moving stories,” Krafton explains of the game recently. thrown out. website.
PUBG: Battlegrounds may be free to play, but it hasn’t gotten any easier (opens in a new tab) to play for newcomers.
