Roblox’s Spotify Island now welcomes Robloxians to Planet Hip-Hop, a new destination designed to highlight an emerging generation of hip-hop artists and showcase their work.
The new virtual world within Spotify Island will also soon feature a collaboration with chart-topping artist Doechii, allowing fans to interact with the artist’s avatar with a series of interactive activities inspired by the self-proclaimed “Swamp”. What in”.
Planet Hip-Hop is a futuristic universe within the platform that will also serve as a “meeting place created to bring artists and fans closer together as they play, explore and connect,” according to a Spotify blog post.
In the blog post, Spotify claims that hip-hop streams on its service total more than 44 billion monthly streams. The blog post promises “select moments,” beginning with a collaboration with Doechii. Upon launch, fans can interact with Doechii in a swamp-themed area, inspired by the musician’s Floridian roots. Players who answer a series of questions correctly can win an alligator tail. The interactive activity is a nod to his song “Persuasive,” which he recently re-released as a remix with R&B singer SZA.
The blog post also promises several Easter eggs at Planet Hip-Hop. Residents of Roblox can also create their own hip-hop beats and can purchase avatar items, parkour moves, and emotes. Upcoming items include a patchwork bubble jacket and moon shoes, according to TechCrunch. Players will also be able to get loot from Doechii, which can have him virtually signed. These items include alligator-themed gear and a blue mullet inspired by the “Persuasive” music video.
On Planet Hip-Hop, you will also find the Speed Shop, where you can customize your vehicles. This will eventually include a crocodile car, also inspired by Doechii.
In a few weeks, Robloxians will have the opportunity to participate in a scavenger hunt on Planet Hip-Hop. Those who complete all missions within the first 72 hours of launch will unlock an exclusive pair of space goggles.
Doechii is just the first rapper on Planet Hip-Hop. Steven Conaway, Spotify’s senior art director, told TechCrunch that the destination will highlight the work of younger hip-hop artists with an “internet tech sound,” citing Year and Trippie Redd as examples along with Doechii.
“We wanted to create a space inspired by the new era of hip hop, exploring how the current generation of artists and fans are redefining what the genre looks and sounds like,” he said.
The move to spotlight hip-hop artists is another sign of the sandbox gaming platform’s transition from a company that primarily caters to children to one that reaches out to teen and adult markets.
Spotify Island debuted four months ago on Roblox, making Spotify the first streaming service to launch on Roblox. Prior to Planet Hip-Hop, the streamer launched K-Park, dedicated to spotlighting some of the best K-pop musicians on the platform.
If you can’t get enough music on Spotify, check out our list of Roblox music codes for September to keep the tunes flowing. And, once you’ve got all the Doechii avatar merch you need, check out our list of September Roblox Promo Codes to download additional free gear to mix and match. You can show it all in the best Roblox games in 2022 which has plenty of variety for even the most demanding gamers.