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After a year on the sidelines of a television broadcast deal, the golden balloons will return thanks to a new broadcast partner for 2023.
NBC swooped in for the rights to next year’s awards ceremony, after organizers at the Hollywood Foreign Press Association came under fire for a multitude of controversies in 2021 that led NBC to not broadcast the 2022 ceremony. controversies included the lack of black members of the HFPA, alleged unethical conduct, and alleged financial shenanigans.
But things have calmed down for the HPFA, as the hollywood Reporter has revealed that a comeback under NBC is in the works with the broadcaster already looking to set a date for the ceremony. Traditionally held on a Sunday night in January, the 2023 ceremony is targeting a Tuesday, January 10 ceremony, and seeks to avoid clashes with the Critics Choice Awards and the NFL season.
NBC’s return to HPFA is the result of reforms in the way the association is run, as gifts for judges were banned, more black members joined, and it wielded the merciless scythe on some members. The 2022 ceremony had almost no notable attendees as outrage swirled in Hollywood, but with a return broadcast, big names are bound to return.
Awards season sparks a debate each year about the merit of industry awards, as well as the diversity (or lack thereof) in nominees and winners. It’s interesting to note that its competitors like the Academy Awards gave minority voices a bigger share and more wins in 2022, and the Golden Globes also made a splash with Michaela Jaé Rodríguez becoming the first trans actress to win an award.
If all goes according to plan for the HPFA, the 2023 awards ceremony will air on January 10.